Social Media World Wide Blog
Top 5 Mistakes To Avoid When Selling Through Social Media
Social commerce presents the next generation of ecommerce business. Social commerce is the process of implementing ecommerce functionality through social media networks such as Facebook and Twitter. Traditionally, the ecommerce process took place within a company’s...
5 Types of Facebook Ads and How to Use Them Effectively
With the thousands of different targeting options on Facebook, the different placement options to choose from and the different Facebook advertising formats, it can be quite overwhelming for advertisers to put together a Facebook campaign. So the key is understanding...
How to Leverage the Power of Instagram Highlights Effectively
In 2017, Instagram features included Instagram stories highlights. Since standard Instagram stories disappear after 24 hours, the Instagram highlights feature allows users to pick their favourite stories and save them, so that they can appear permanently on their...
How to Effectively Use Facebook Lead Ads
When wanting to market your business, it can be quite tricky if you don’t already have access to a mailing list or a large, targeted and engaged social media audience. However, if you have an advertising budget, building a mailing list using Facebook ads can be very...
The Ultimate Guide to Using a Facebook Tracking Pixel
A Facebook pixel is a piece of code unique to your Facebook advertising account that is installed on web pages to create custom audiences or to measure the conversion of your advertising campaigns. There are many benefits of installing your Facebook...
The Ultimate Guide to Facebook Campaign Objectives
When you first log on to Facebook’s ads manager to put together your Facebook ads, Facebook will first ask you to choose from various Facebook campaign objectives. The Facebook objectives are simply what you want people to do when they see your Facebook ad. And...
What You Need To Know About Twitter Ads
Twitter is an outstanding tool for social outreach and marketing. Following its launch in 2006, it rapidly carved out a sizable portion of the social media market, with its audience snowballing to over 328 million active users. With that kind of reach, it’s clear that...
The Benefits of Social Commerce
The term social commerce has recently made its way into the online marketing and ecommerce world. The word is used to describe a type of ecommerce solution that uses varying forms of social media as a platform to help make a sale. Social interaction and the...
How to Set Up Effective Facebook Messenger Ads
Facebook launched Messenger ads back in 2016 and a lot of people have reported being very impressed with their effectiveness. Facebook messenger is a free instant messaging and voice communication service which allows users to communicate with each other instantly and...
How to Create Attention-Grabbing Pinterest Images
Pinterest is among the top 5 social networks, Facebook, Twitter, Instagram and Linkedin and since the average Pinterest user spends around an hour and seventeen minutes on the network a month, so using Pinterest for business is a good idea. Plus, what makes Pinterest...
The Top 10 Instagram Tools to Use for Marketing
With 400 million daily active Instagram users and some of the biggest brands such as Starbucks using it to grow their audience and engage with their audience, Instagram has become a great opportunity for businesses to market themselves. Whether you’re just starting...
7 Ways To Increase Your Pinterest Engagement Rate
Pinterest currently has 200 million monthly active users and what makes Pinterest marketing a powerful strategy is that users have a “shopping mindset”. In other words, unlike other social networks such as Facebook and Twitter, Pinterest users tend to browse with the...
Recent Comments