Tik tok is a social media channel that has taken over the internet in the last few years. For those who are looking to make fun content to share online, for brands who would like to build their audience, and just for fun – this is a great platform that allows you to create some unique and fun videos to share with the world.
It is a common misconception that Tik Tok is only for teens, by actually anyone can go online and many people of all ages have joined the platform to share their content and their lives.
Today we want to talk about how to start making some great videos on Tik Tok that everyone will love.
Choose a filter
The first rule of making a splash on Tik Tok is following the trends. If there is a new filter such as the Shapeshifting filter gaining some traction on the site, consider making a video using the filter and your video will be added to the library of content that uses this filter. social media management is important here and you can use a professional to help you identify the trends currently out and make sure that all of the content you make will run in line with this.
Show BTS footage
If you are a brand and you are looking to make a good impression with your customers, one great idea would be to use Tik Tok to post behind the scenes footage of the process of making your products, of photo shoots, and of the real people behind the brand. Connecting with your fans in a way like this can bring a level of trust to the business and people will be much more likely to trust you and to use your brand for their needs.
It is crucial that you always be yourself when posting stuff on Tik Tok. Tik Tok is a social community and part of that means being honest and sharing your real self with your followers. You can share your own personal sense of humour, share stories about your life, or simply add fun stickers and filters you like to the videos. By showing yourself online you will gain more loyal followers because you will be showing them a real person and not a fake personality created for the online world.
Pay attention to editing
Editing is super important with Tik Tok and the great thing is that when you start posting you will get the option to sound sync your work, which chooses a song and will make your video content flow better with the best. By doing this the video feels more professionally made without you even having to lift a finger. There are many ways to vamp up your editing skills for Tik Tok and it might be worth watching some of your favourite creators to see how they film and what transitions they use.
Tik Tok is a platform that is very fast paced and as a result you should be sharing content quickly throughout your time using the platform.